Marketing Automation

Automated Follow-Up That Closes More Deals

Missed call text-back, SMS and email sequences, appointment reminders, and lead scoring, all automated so you focus on the work, not chasing leads.

Get Started, Included from $397/mo View All Pricing
60s Text-Back Speed
50% No-Show Reduction
7 days Follow-up Sequence

Every Lead, Automatically Handled

This workflow runs for every single lead, 24/7, without you doing anything.

Lead calls
Inbound call
AI answers
Within 2 rings
SMS in 60s
Text-back sent
Follow-up
5-step sequence
Booking confirmed
Calendar synced

"This runs for every lead, every time, without you doing anything."

Everything You Need,
Nothing You Don't

  • Missed call text-back (60 seconds)
  • 5-step SMS/email follow-up sequences
  • Appointment reminders (50% no-show reduction)
  • Lead scoring and segmentation
  • Win-back campaigns
  • Automated review requests

Ready to Get Started?

Book your free 15-minute AI audit. We'll show you exactly what's possible for your business.

Book Free Consultation

No contracts · No setup fees · Included from $397/mo


Why this matters for your business

Most local businesses don't lose leads to competitors, they lose them to silence. The quote that never got a follow-up. The customer who'd happily leave a review if anyone asked. The no-show who needed one reminder text. None of this is hard; it's just relentless, and relentless is exactly what humans are worst at during a busy season.

Marketing automation is the machine that never forgets. Built on your CRM, it responds to every new lead within 60 seconds, chases every quote until it's answered, reminds every booking, requests every review, and wakes up past customers you haven't seen in six months. Each sequence is written in your voice and approved by you, then it runs forever, identically well on your busiest day and your slowest.

Paired with the AI receptionist and missed-call text-back, it forms one pipeline: nothing gets in without being captured, and nothing captured goes cold. Our clients' most common reaction after the first month isn't about technology, it's 'so that's where all those jobs were going.'

From first call to running system

01

Map the leaks

We audit how a lead moves through your business today, first ring to paid invoice, and find where they stall: quotes, reminders, reviews, reactivation.

02

Build the sequences

Follow-ups, reminders, review requests and win-backs written in your voice, with your rules for timing and tone. You approve every word.

03

Connect everything

Phone, website forms, chat, Facebook/Instagram leads, every source feeds one CRM pipeline, so "did anyone call them back?" has an answer.

04

Measure and tighten

Monthly numbers on recovered leads, review velocity and reactivated customers, the sequences that pay get doubled, the rest get rewritten.

Manual follow-up vs Shaxx automation

Comparison factor Manual follow-up Shaxx automation
Speed to first response Hours, sometimes days Under 60 seconds, every source, 24/7
Quote follow-up Once, if someone remembers Polite sequence until answered, where 10–20% more jobs hide
Review requests Sporadic, feast-or-famine Every completed job, at the right hour, with one nudge
No-shows Eaten as a cost of business Reminder sequences cut them roughly in half
Past customers Forgotten Win-back campaigns wake the goldmine you already paid for

Marketing Automation, common questions

Will automated messages annoy my customers?

Bad automation annoys; good automation feels like great service. Messages are written in your voice, spaced respectfully, and every sequence stops the moment the person replies or books. The line customers actually notice is being answered in seconds instead of days.

What platform is this built on?

GoHighLevel CRM, configured and managed by us, you get the dashboard and own the account. If you already use Jobber, QuickBooks or a booking tool, we connect them rather than replace them.

How is this different from Mailchimp newsletters?

Newsletters broadcast to everyone at once. This reacts to individuals: this lead just called, this quote is 3 days old, this job finished 2 hours ago. It's behaviour-triggered, which is why it converts.

What does it cost?

Automation is included in every Shaxx plan from $397/month, alongside the AI receptionist and missed-call text-back, because capture and follow-up only work as one system.

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